Marketing and Sales Role Play Program

This program provides an easy way for teachers or supervisors to record a video of a situation or role play, then review it later from a remote location via the web. This allows the instructor or supervisor to concentrate on the student or employee and not have to take notes at the same time. Notes can be attached at any place in the video when it is viewed later. Originally designed for use in Marketing and Sales classes at the University of Alabama Culverhouse College of Commerce and Business Administration, this program can be adapted to any training situation where behavior, activity, or role play is to be evaluated.

Dr. Lenita Davis, assistant professor of marketing in the Culverhouse College Commerce and Business Administration gives an overview of the video training solution built by cenergyIT.

The Sales Lab allows for virtual critique of sales and self presentation techniques, virtual access and exposure to business recruiters from Fortune 100 companies, and enhances student’s valuable persuasion and communication skills.

The Sales Lab is a virtual gateway to the sales profession that is a virtual resource for students, educators and sales professionals throughout the United States. Several Universities, including the University of Alabama and the University of Georgia, across the country are using the Sales Lab to: provide a virtual learning environment for their students; create a forum for students to network with industry executives; and foster collaboration between sales educators and industry leaders with the purpose of developing new recruitment efforts. Specific elements of the Sales Lab will include digital videos of student sales presentations, the ability for students to share their sales videos with corporate recruiters, and the ability for Professors to critique student’s performances with a direct hyperlink to the occurrence in which the Professor is critiquing.

Quick facts about the Sales Lab:

System

·         Completely customized to your University including school logos and sponsor branding

·         Secure log in for Students, Professors, and Sponsors

·         Capability to import students in a classroom format

·         No cluster of tapes or DVD’s. All video sessions are securely stored directly on the server and can be accessed via the web.

Students

·         Always available, students can log onto their profile 24/7 and view professors critics and notes

·         Students can choose which videos corporate sponsors can view.

Professors

·         Professors are enabled with the ability to critique students on their own time from any web accessible computer, solving the problems of scheduling conflicts between Professors and their students.

·         Professors have the ability to add anecdotal notes that are hyperlinked to the exact time the action in which the Professor is critiquing occurred.  This feature allows the students to not only hear from the Professor the areas they fall short or excel in but also view the instances where they happened.

Sponsors

·         Corporate sponsors have the ability to view the videos of prospective employees.

·         Corporate sponsor’s logos can be displayed throughout the system to create a market presence.

·         Professors/Administrators have the ability to give corporate sponsors access to the system to view the videos students

·         Corporate sponsors have access to the lab for on campus recruitment efforts i.e. interviews. This will allow corporate sponsors to not only share their opinions about prospective employees but also bring to the table live interviews to share with decision makers back at their corporate offices.

 Feel free to download our brochure on the sales lab Sales Lab Flyer.pdf and University of Alabama Sales Lab Article.pdf

____________________________________________________________________________________________________________________

Process Based Leadership ScoreCard ^TM is a powerful tool to not only drive business metrics and accountability at all levels, but also provides a unique communication platform that tracks meetings, action registers, corrective actions and performance management.

PLBScoreCard helps you manage your scorecards, dashboards, meeting agendas, action plans, meeting notes and performance graphs all online!